You only get one chance to make a first impression, and this is as true of websites as it is of people. Because first impressions are so important, you should get your design right on the first attempt, so that people won’t leave your site as soon as they enter it. If you make use of the following tips, you should minimize the chances of a poor first impression.
When you are working on your web design, use the proper graphics needed for the task. PNGs are currently the best standard for graphics online. For images that are not photographs, use PNG format for over 256 colors. If under 256 colors, use GIF format. Try using JPEGs for photos.
Speed is vital online, so be sure your pages load quickly. You cannot expect much patience from your visitors. If they are stuck looking at an incomplete page for minutes on end while your content loads, they are quite likely to close your site and find what they’re looking for elsewhere.
Make sure your site passes the NoScript test. You can add this extension to Firefox, and then use it against your website. Some types of content, such as product ordering systems, won’t work without scripts, however if your website looks completely blank without any scripts, you have work to do.
Figure out what your subject is about. Should you plan to make a blog, it is imperative to be well versed on the topic you are blogging about. Being unclear with customers or giving false information will drive readers away. To have a good blog, knowing about the subject is crucial.
By testing the way your website will work in different browsers, you can ensure that the maximum number of visitors see your site they way you want them to. If something works in Chrome it might not work in Firefox, for example. Monitor how the pages look in major browsers before taking your website live.
You must hold your user’s needs as a top priority. Your focus should remain on the end user at all times. Interaction and ease of use are paramount concerns here. You must consider these aspects when designing websites. Try to look at your website design as if you were one of your users.
It is very important that you double-check your website for broken links before you publish the pages. Error pages can be very frustrating to visitors. Use a program or check links manually to be sure you have no broken links on your site.
Test your site early on and often. It’s imperative that you employ usability tests frequently to ensure a pleasant user experience. Be sure that you stay diligent about website testing and improvements as it keep growing.
Always give your readers the ability to stop whatever it is they’re doing. An action may refer to signing up for e-mail notifications, newsletter subscriptions or filling out web forms. You can deter people from coming back to your site if you don’t allow them the option of cancelling things they are in the middle of completing.
If you’ve got ideas for more than one site, you should go ahead and get the domain names now. Use your creativity and imagination when doing this. Even if your idea is very original, someone else could think up the same thing. The whole world is very connected.
Consider your website’s background carefully. You don’t want your text to be hard to read! A distracting background is…well, distracting. Choose a background to work with your website, not conflict with it, and your visitors will be able to better read and understand your site, and your point of view.
As you design a site, look to your target audience. Ask them what is important in the sites they like. This will help with designing your site and features too. Any advice from the audience is important for your website.
A great way to get repeat visitors to your site, is by having them subscribe to your newsletter. If you have your clients subscribe to updates, they will have a reason to come back again and again. Put a form for registration on a sidebar or somewhere visible, yet not interfering with the page’s purpose. Do not distribute the newsletter to people who have not specifically requested it; otherwise, recipients might become irritated.
Make it easy to search your site from every page on your site, especially the homepage. This is absolutely essential for maximizing the site’s usability, and creates easy access to whatever information the viewer is seeking. This feature is easy to include on your site, and the effort and time spent implementing it will provide ample rewards.
Do some keyword research. Although content is important, you must develop a customer base using keywords. Knowing which keywords will help visitors find your website will help.
Getting help in designing your website isn’t a failure. Here are some of the things a good web designer must understand: Content creation, search engine optimization, web programming, user interface design, and graphic design. You shouldn’t be ashamed to find help when it’s needed. You can always hire some company or other professional who specializes in a certain area you aren’t very familiar with.
Use some pictures on your site to make your site attractive. Having personal pictures on your site makes your site appear more user friendly. People will look at your website longer and more often if you include high quality, original images.
Make sure you have different designs from other designs of those in your particular niche. You may find this out by look at the competitor’s sites. It should be obvious that websites that look the same will not make you stand out. If yours is too similar, then you may be seen as the generic version of a site that was there before yours.
A website counter is outdated and not attractive. Though you may think it adds to the appeal, your visitors will not agree. Do away with that visitor counter and rely on other means to tell you how many people are stopping by.
Let your friends see and use your website, to troubleshoot potential errors or bugs. Every time you make a change, a neutral viewer should give you their opinion. While you may not think your videos are loading slowly, a objective opinion may not agree. Always seek feedback from outside sources.
When you are choosing your hosting service for the site, you have to be sure you understand everything that comes in the package. The things that are important to know are bandwidth, CPU usage, disk space and any other areas that they highlight in their package. Know what you’ll end up with, if you decide to go forward with it.
You always need to think about site security. If you will be handling sensitive data on your website such as PayPal accounts or credit card numbers, you should purchase an SSL certificate. Check the site host for more features that are available.
Invest in some books on the topic of web design. Stick to books for beginning web designers until you’ve mastered the basics, so that you won’t miss anything you need to know as you study web design.
When you design your website, make sure the site and all of its content is visible to everyone. You may even want to have someone from another country check out the site for you. Some content may not be displayed the same in other countries, so this is something you may want to check on.
Implement a search tool on your site pages that allows people to search the entire site. This ensures that all parts of your carefully designed site are always accessible to the people that need them. This search option is surprisingly easy to add, and will greatly improve navigation throughout your site.
Throughout the design process, you should perform useability tests periodically. Each time you change your website or add something, have a friend visit your site and try it out. While a video that loads slowly may not seem too terrible in your eyes, someone else might think differently. Always be sure you’re seeking outside opinions.
Make sure that you place a search box at the top of each of your webpages, and ensure that the input field is at least 26 characters. The button you use to start the search should also say only “search” to thwart any confusion. Doing this makes sure the search box can be easily seen, used and helps visitors to your site find exactly what they were looking for.
When making multiple pages for different subcategories on your site, the copy/paste function can be your favorite thing about your PC! When you can re-use pre-existing code with only a few minor tweaks in each different page, generating all-new HTML code over and over is a waste of time. By doing this, you can continue to use the master copy over and over again.
Staying current with website development is no easy task. Websites are very important for any company looking to do business in the 21st century. Many business owners have found that having a website can help them earn more money than ever before.
Using white (unused) space effectively can actually improve your website, so don’t think your website needs to be jam-packed with content. Blank space makes your site easier to read and navigate: your visitors will enjoy viewing your site if they do not feel overwhelmed by the quantity of information on each page.
Link your logo to your home web page. Over the years most people have come to associate a logo with a link, that when clicked, will take them to the homepage of a website. It’s frustrating to click on a logo and have nothing happen, and this saves you from adding a ‘home’ link. A clickable logo makes your site much easier to navigate.
Place your search box toward the top of your pages and allow people to type in at least twenty-seven characters. The button you use to start the search should also say only “search” to thwart any confusion. Ensuring these items are completed will let your visitors easily use your site, ensuring they’ll come back again.
Make sure that your logo is visible on your page. It is an easy way to link all your pages together and make your site one coherent entity. This also creates recognition for your brand. Choose a logo that really shows what your business is about.
It is important that any logo contained within your site, links back to the home page. Most people now expect clickable logos that take them back to the main web page. These users will become frustrated if clicking your logo has no effect and they have to go hunting for a link elsewhere. A clickable logo makes your site much easier to navigate.
It might seem like a trivial matter, but your website logo is something that can make a huge impact on your site’s total performance. It should be an expression of your brand and what makes you stand out from the competition. If you can’t make your own logo, hire a professional to make one for you.
Your logo should be placed at the highest point of your web page. It keeps your website branded across all pages. It helps to create brand recognition for those that visit your site. Make sure the logo is relevant to your company as well.
Make a good first impression by making your website inviting for regular visitors and casual browsers. You always want to make a good first impression. The tips that you have previously received, contained the advice you need to design websites that are going to be popular with viewers.
Go ahead and draw some concept sketches of how you think you want your site to look. Show your family and friends your sketches to get their feedback, so you can get a sense of others’ opinions of your site.